Scrub Island Real Estate
Scrub Island Resort, one of the Caribbean’s most iconic luxury destinations, wanted to expand its business by offering villas for sale on the resort. To bring this vision to life, they approached Odyssey Consultancy to build a dedicated digital presence and strategy for the new venture.
@scrubislandrealestate
Services
Website Design - Digital Strategy - Data Analysis - Email Marketing
KPI's
Lead Conversion - Follower Growth - Website Traffic
2 leads in the first month of launch
Project
The aim was to create a distinct brand identity and digital presence that showcased the resort’s villas as premium investment opportunities. Odyssey was tasked with developing a new website and a comprehensive digital strategy across Instagram, Facebook, LinkedIn, email marketing, and Google Ads.
What we did
Odyssey built a high-end, conversion-focused website designed to reflect the elegance of the resort while making it easy for potential buyers to explore villas and inquire directly. A targeted digital marketing plan followed — combining social media storytelling, LinkedIn visibility, email nurturing, and Google Ads to reach both lifestyle buyers and investors across key markets.
Results
Within just three months of launch, Scrub Island Real Estate generated three promising leads, with consistent engagement across all digital channels. The new entity is already showing strong performance and positioning within the luxury property market.
Organic clicks, impression and position have over doubled when comparing Jul - Sep 25 with Oct - Dec 25
